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Triathlon Networking

3/19/2025

 
Podcast Version
(Via NotebookLM AI)
How Executive Athletes Build Business Connections Without Trying
In the corporate world, networking often follows a predictable pattern—coffee chats, conference meetups, and LinkedIn connections. Yet, some of the most valuable business relationships aren’t formed in boardrooms but on the open road, in the pool, or during the final kilometers of a run.
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For executive triathletes, networking isn’t a primary goal of the sport, but it happens organically. The endurance lifestyle creates an environment where professionals naturally connect, not over small talk but through shared effort, discipline, and commitment. These factors build trust, likability, and ultimately, new business opportunities in ways that traditional networking never could.
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Like-Minded People Like Each Other And Do More Business Together

It’s no secret that people are naturally drawn to those with similar values and mindsets. Studies show that likability is a key driver of trust, and trust is the foundation of business relationships. When executives meet in a typical networking setting, interactions can feel transactional—gauging interest, exchanging pleasantries, and trying to find common ground.

In contrast, triathlon provides a natural bond. Every early-morning swim, long ride, or hard-fought run offers insight into a person’s work ethic, resilience, and determination. These shared experiences create stronger relationships than a handshake at a networking event ever could.

The Unspoken Factors Of Trust and Respect

Trust isn’t built overnight, and it certainly isn’t built over an elevator pitch. But suffering through a 100-kilometer ride together or pushing through a tough interval session creates a level of camaraderie that’s hard to replicate. The sheer challenge of triathlon ensures that those who stick with it share similar traits—persistence, discipline, and the ability to push beyond comfort zones.

In business, these are the same qualities that make great leaders and successful partners. When you’ve witnessed someone’s grit firsthand on the racecourse, you don’t need a resume to know they’re capable of following through on a deal. The understanding of what it takes to build the character to train for an Ironman results in mutual respect and recognition of the type of person you are dealing with.

Why Triathlon Beats Traditional Networking

Triathlon’s networking power isn’t about forced connections. It works because:
  • It removes status barriers: On the course, there are no titles—just competitors striving for the same finish line. This levels the playing field, making connections feel more authentic.
  • It attracts high achievers: Triathlon demands a long-term commitment and a growth mindset, traits that are also found in top executives and entrepreneurs. If you are looking for high-potentials this might be the right breeding ground.
  • It fosters trust through shared struggle: Business deals are built on trust, and there’s no faster way to establish trust than overcoming a challenge together.
  • It builds relationships without an agenda: Unlike structured networking events, there’s no pressure to sell or impress. Conversations flow naturally during training sessions or post-race debriefs.

Many executives have unknowingly expanded their professional circles just by participating in triathlon. Deals have been brokered mid-ride, partnerships have formed over recovery shakes, and career opportunities have emerged through race-day camaraderie.

Your Next Business Opportunity Might Not Start With a Handshake But With a Finish Line


In a world where business relationships are often forced, triathlon offers an alternative: an organic, trust-driven way to connect with like-minded professionals. The sport naturally filters in high-performing individuals who value perseverance, continuous improvement, and pushing limits—both in sport and business.

For executives looking to expand their network, the best connections might not be found at the next conference—but in the transition zone, on the long ride, or over a post-race meal.

So if you’re already a triathlete, embrace the networking power of the sport. If you’re not, maybe it’s time to start training—your next great business opportunity might be waiting at the start line.

Don’t forget. It is the small daily steps that turn into positive habits, patterns, and beliefs ingrained in body and mind. Enjoy the journey!

BONUS TIPS COACH GLENN:
  • Use triathlon meetups, training camps, and local club events to foster connections in a natural, pressure-free setting where you have more time for the social aspect, when  you are less focussed on the race.
  • Follow up post-race—relationships built through sport often lead to business conversations when the time is right.

Share this blog/newsletter with your friends, family, and colleagues who are also pursuing a sportier and healthier lifestyle!
 
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    Coach Glenn

    * Founder and Head Coach GR&AT Endurance Training * Ironman Certified Coach
    * TriDot Coach

    * Ironman Kona Finisher 2022
    * Ironman AWA GOLD 2022
    * Winner 50+ age group
    ​XC Challenge Copenhagen

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